“It’s irresponsible not to use the tools of the day,” he charges. “People say, Oh, if I master Twitter, I’ve got it figured out. That’s right, but it’s also so wrong. If you master those things and stop, you’re just going to get killed by the next thing. Flexibility of skills leads to flexibility of options. To see what you can’t see coming, you’ve got to embrace larger principles.”
Shazam Button To Appear On Traditional TV Remotes, As If By Magic
Should we expect a Shazam button to start showing up on traditional TV remote controls?
“Um … I can’t answer that question,” Fisher says with hesitation. “I mean, yes. We want to be pervasive, and we’re looking at consumer electronics devices. A lot of manufacturers of consumer electronic devices have approached us about building Shazam in. We think there’s real opportunity down the line in the connected TV experience, so we’re very interested in the space.”
Above, a mockup of what a Shazam button might look like implanted on a traditional remote control.

